CAFÉ DE LUCÍA
Café de Lucía is a Southwest-inspired eatery serving all-day breakfast and scratch-made tortillas. Indiegogh designed a brand identity that celebrates the establishment’s much-loved roots, using minimal linework and clever details. The result is an earthy, grounded brand that feels handmade and simple – just like their food.
Charm Factory is a family-owned jewelry business that specializes in personalized sterling silver jewelry. Indiegogh rebuilt the brand from the ground up, helping the company to shed its outdated, disconnected brand in favor of a youthful, quirky, and creative identity that resonates with its target audience.
INSPIRE ME LATIN AMERICA
Inspire Me Latin America celebrates the love of entrepreneurship, fashion, and culture for women and indigenous communities in Guatemala. We worked closely with founders Lena and Michelle to design and develop a vibrant e-commerce website that showcases their mission, artisan partners, and products.
MindBar is a mental health start-up making therapy more inclusive, affordable, and fun. Working with co-founders Hailey and Barbara, Indiegogh provided branding, social media strategy & content, website design, consulting, and custom branded materials to aid in a successful launch of the company and beyond.
An accessories brand that embraces the unusual is taken on an exploration of surreal, dreamy landscapes and a mash-up of funky, vintage hotel-inspired imagery. Alongside founder Lindsey LaParl, Indiegogh dove into creative explorations of custom typography, meaningful illustration, risograph-inspired color pairings, and overall visual identity to bring this magical brand to life.